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Agents and Business Managers of Artists, Performers, and Athletes

Agents and Business Managers of Artists, Performers, and Athletes

Overview
Job Zone Four: Considerable Preparation Needed
Experience

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Education

Most of these occupations require a four-year bachelor's degree, but some do not.

Job Training

Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Examples

Many of these occupations involve coordinating, supervising, managing, or training others. Examples include real estate brokers, sales managers, database administrators, graphic designers, chemists, art directors, and cost estimators.

Represent and promote artists, performers, and athletes in dealings with current or prospective employers. May handle contract negotiation and other business matters for clients.

Salary Salary

Salary at 10th Percentile: $35K
Salary at 25th Percentile: $53K
Median Salary: $75K
Salary at 75th Percentile: $122K
Salary at 90th Percentile: $190K

Demand
Career Demand by State Career Demand by State Legend
Core Tasks

Collect fees, commissions, or other payments, according to contract terms.

Send samples of clients' work and other promotional material to potential employers to obtain auditions, sponsorships, or endorsement deals.

Keep informed of industry trends and deals.

Conduct auditions or interviews to evaluate potential clients.

Negotiate with managers, promoters, union officials, and other persons regarding clients' contractual rights and obligations.

Confer with clients to develop strategies for their careers, and to explain actions taken on their behalf.

Develop contacts with individuals and organizations, and apply effective strategies and techniques to ensure their clients' success.

Schedule promotional or performance engagements for clients.

Arrange meetings concerning issues involving their clients.

Manage business and financial affairs for clients, such as arranging travel and lodging, selling tickets, and directing marketing and advertising activities.

Hire trainers or coaches to advise clients on performance matters, such as training techniques or performance presentations.

Prepare periodic accounting statements for clients.

Obtain information about or inspect performance facilities, equipment, and accommodations to ensure that they meet specifications.

Advise clients on financial and legal matters, such as investments and taxes.

Technology Skills
Technology
Example
Hot Technology
Accounting software
Financial accounting software
Analytical or scientific software
Statistical analysis software
Customer relationship management CRM software
Salesforce software
Data base user interface and query software
Database software
Electronic mail software
Microsoft Outlook
Graphics or photo imaging software
Adobe Systems Adobe Photoshop
Information retrieval or search software
LexisNexis
Instant messaging software
Twitter
Internet browser software
Web browser software
Office suite software
Microsoft Office
Operating system software
Apple macOS
Presentation software
Microsoft PowerPoint
Spreadsheet software
Microsoft Excel
Tax preparation software
Tax planning software
Transaction server software
Web server software
Video conferencing software
Videoconferencing software
Video creation and editing software
Avid Technology iNEWS
Web page creation and editing software
LinkedIn
Word processing software
Microsoft Word
Tools Used
Tool
Example
Audio and visual presentation and composing equipment
Videoconferencing equipment
Communications Devices and Accessories
Multiline telephone systems
Computer Equipment and Accessories
Tablet computers
Data Voice or Multimedia Network Equipment or Platforms and Accessories
Teleconferencing equipment
Office machines and their supplies and accessories
Laser facsimile machines
Photographic or filming or video equipment
Digital video cameras
Top 10 Knowledge Required
Customer and Personal Service
88%
Importance

Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

Sales and Marketing
81%
Importance

Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

English Language
79%
Importance

Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

Administration and Management
77%
Importance

Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

Fine Arts
75%
Importance

Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

Communications and Media
74%
Importance

Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

Clerical
69%
Importance

Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.

Personnel and Human Resources
62%
Importance

Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

Economics and Accounting
58%
Importance

Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.

Computers and Electronics
51%
Importance

Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

Top 10 Skills
Active Listening
80%
Importance

Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Negotiation
80%
Importance

Bringing others together and trying to reconcile differences.

Persuasion
80%
Importance

Persuading others to change their minds or behavior.

Reading Comprehension
80%
Importance

Understanding written sentences and paragraphs in work related documents.

Speaking
80%
Importance

Talking to others to convey information effectively.

Social Perceptiveness
78%
Importance

Being aware of others' reactions and understanding why they react as they do.

Coordination
75%
Importance

Adjusting actions in relation to others' actions.

Critical Thinking
75%
Importance

Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

Time Management
75%
Importance

Managing one's own time and the time of others.

Writing
73%
Importance

Communicating effectively in writing as appropriate for the needs of the audience.

Top 10 Abilities
Oral Expression
83%
Importance

The ability to communicate information and ideas in speaking so others will understand.

Oral Comprehension
80%
Importance

The ability to listen to and understand information and ideas presented through spoken words and sentences.

Written Comprehension
80%
Importance

The ability to read and understand information and ideas presented in writing.

Problem Sensitivity
78%
Importance

The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

Speech Clarity
78%
Importance

The ability to speak clearly so others can understand you.

Speech Recognition
78%
Importance

The ability to identify and understand the speech of another person.

Deductive Reasoning
75%
Importance

The ability to apply general rules to specific problems to produce answers that make sense.

Inductive Reasoning
73%
Importance

The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

Written Expression
73%
Importance

The ability to communicate information and ideas in writing so others will understand.

Near Vision
70%
Importance

The ability to see details at close range (within a few feet of the observer).

Top 10 Work Activities
Getting Information
91%
Importance

Observing, receiving, and otherwise obtaining information from all relevant sources.

Establishing and Maintaining Interpersonal Relationships
83%
Importance

Developing constructive and cooperative working relationships with others, and maintaining them over time.

Thinking Creatively
81%
Importance

Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

Communicating with Persons Outside Organization
79%
Importance

Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

Organizing, Planning, and Prioritizing Work
77%
Importance

Developing specific goals and plans to prioritize, organize, and accomplish your work.

Updating and Using Relevant Knowledge
77%
Importance

Keeping up-to-date technically and applying new knowledge to your job.

Scheduling Work and Activities
75%
Importance

Scheduling events, programs, and activities, as well as the work of others.

Interacting With Computers
74%
Importance

Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Selling or Influencing Others
74%
Importance

Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Making Decisions and Solving Problems
72%
Importance

Analyzing information and evaluating results to choose the best solution and solve problems.

Detailed Work Activities

Collect payments for goods or services.

Perform marketing activities.

Distribute promotional literature or samples to customers.

Update professional knowledge.

Conduct eligibility or selection interviews.

Arrange collective bargaining agreements.

Correspond with customers to answer questions or resolve complaints.

Develop business relationships.

Organize special events.

Implement financial decisions.

Market products, services, or events.

Administer personnel recruitment or hiring activities.

Prepare financial documents.

Inspect facilities or equipment to ensure specifications are met.

Advise others on legal or regulatory compliance matters.

Recommend investments to clients.

Work Context
Electronic Mail

How often do you use electronic mail in this job?

Telephone

How often do you have telephone conversations in this job?

Contact With Others

How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it?

Frequency of Decision Making

How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization?

Face-to-Face Discussions

How often do you have to have face-to-face discussions with individuals or teams in this job?

Importance of Being Exact or Accurate

How important is being very exact or highly accurate in performing this job?

Time Pressure

How often does this job require the worker to meet strict deadlines?

Indoors, Environmentally Controlled

How often does this job require working indoors in environmentally controlled conditions?

Spend Time Sitting

How much does this job require sitting?

Structured versus Unstructured Work

To what extent is this job structured for the worker, rather than allowing the worker to determine tasks, priorities, and goals?

Education
Majors
Major
Sports Communication
Arts, Entertainment, and Media Management, General
Fine and Studio Arts Management
Arts, Entertainment, and Media Management, Other
Purchasing, Procurement/Acquisitions and Contracts Management
Interests
Enterprising
100%
Importance

Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.

Conventional
67%
Importance

Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.

Social
62%
Importance

Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.

Artistic
43%
Importance

Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.

Investigative
19%
Importance

Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.

Realistic
19%
Importance

Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.

Top 10 Work Styles
Persistence
92%
Importance

Job requires persistence in the face of obstacles.

Initiative
89%
Importance

Job requires a willingness to take on responsibilities and challenges.

Integrity
88%
Importance

Job requires being honest and ethical.

Attention to Detail
87%
Importance

Job requires being careful about detail and thorough in completing work tasks.

Dependability
87%
Importance

Job requires being reliable, responsible, and dependable, and fulfilling obligations.

Cooperation
85%
Importance

Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.

Achievement/Effort
80%
Importance

Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.

Adaptability/Flexibility
78%
Importance

Job requires being open to change (positive or negative) and to considerable variety in the workplace.

Self Control
76%
Importance

Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.

Social Orientation
76%
Importance

Job requires preferring to work with others rather than alone, and being personally connected with others on the job.

Work Values
Achievement
91%
Importance

Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

Independence
91%
Importance

Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.

Recognition
77%
Importance

Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.

Relationships
77%
Importance

Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.

Working Conditions
77%
Importance

Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.

Support
53%
Importance

Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.