Overview

A program that prepares individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets

Colleges and Universities

Here are some of our SAGE Scholar's member schools that offer Marketing and related majors.

DePaul University
Elmhurst University
Fairleigh Dickinson University-Metropolitan Campus
Lawrence Technological University
Mercyhurst University
Nichols College
Saint Leo University

To see the full list of schools that offer Business, Management, Marketing, And Related Support Services majors

Careers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Marketing Managers
Survey Researchers