Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

Overview

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Job Zone Four: Considerable Preparation Needed
Experience

A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Education

Most of these occupations require a four-year bachelor's degree, but some do not.

Job Training

Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Examples

Many of these occupations involve coordinating, supervising, managing, or training others. Examples include real estate brokers, sales managers, database administrators, graphic designers, conservation scientists, art directors, and cost estimators.

Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

Yearly Salary

High: $129K
Median: $62K
Low: $31K

Demand

Career Demand by State Career Demand by State Legend

Core Tasks

  • Negotiate with retail merchants to improve product exposure, such as shelf positioning and advertising.
  • Answer customers' questions about products, prices, availability, product uses, and credit terms.
  • Check stock levels and reorder merchandise as necessary.
  • Plan, assemble, and stock product displays in retail stores, or make recommendations to retailers regarding product displays, promotional programs, and advertising.
  • Estimate or quote prices, credit or contract terms, warranties, and delivery dates.
  • Recommend products to customers, based on customers' needs and interests.
  • Consult with clients after sales or contract signings to resolve problems and to provide ongoing support.
  • Negotiate details of contracts and payments.
  • Prepare sales contracts and order forms.
  • Provide customers with product samples and catalogs.
  • Monitor market conditions, product innovations, and competitors' products, prices, and sales.
  • Perform administrative duties, such as preparing sales budgets and reports, keeping sales records, and filing expense account reports.
  • Prepare drawings, estimates, and bids that meet specific customer needs.
  • Contact regular and prospective customers to demonstrate products, explain product features, and solicit orders.
  • Obtain credit information about prospective customers.
  • Forward orders to manufacturers.
  • Identify prospective customers by using business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences.
  • Arrange and direct delivery and installation of products and equipment.

Technology Skills

Technology
Example
Hot Technology
Access software
Citrix cloud computing software
Accounting software
Intuit QuickBooks
Analytical or scientific software
SAS
Application server software
Oracle WebLogic Server
Business intelligence and data analysis software
Tableau
Calendar and scheduling software
Computerized time management systems
Cloud-based data access and sharing software
Slack
Computer aided design CAD software
Autodesk AutoCAD
Customer relationship management CRM software
Salesforce software
Data base management system software
Relational database management software
Data base reporting software
SalesInSync
Data base user interface and query software
Yardi software
Data mining software
Google Analytics
Desktop communications software
Skype
Desktop publishing software
Adobe InDesign
Development environment software
Microsoft Visual Basic
Document management software
Microsoft SharePoint
Electronic mail software
Microsoft Outlook
Enterprise application integration software
Extensible markup language XML
Enterprise resource planning ERP software
SAP software
Enterprise system management software
IBM Power Systems software
Expert system software
MASterMind
Financial analysis software
Oracle E-Business Suite Financials
Geographic information system
ESRI ArcGIS software
Graphics or photo imaging software
Adobe Photoshop
Information retrieval or search software
LexisNexis
Instant messaging software
GroupMe
Internet browser software
Mozilla Firefox
Internet protocol IP multimedia subsystem software
Voice over internet protocol VoIP system software
Medical software
Epic Systems
Network conferencing software
LogMeIn GoToWebinar
Network security and virtual private network VPN equipment software
Virtual private networking VPN software
Object or component oriented development software
Apache Groovy
Office suite software
Microsoft Office software
Operating system software
UNIX
Presentation software
Microsoft PowerPoint
Process mapping and design software
Microsoft Visio
Project management software
Oracle Primavera Enterprise Project Portfolio Management
Sales and marketing software
Marketo Marketing Automation
Spreadsheet software
Microsoft Excel
Transaction security and virus protection software
NortonLifeLock cybersecurity software
Video conferencing software
Zoom
Video creation and editing software
YouTube
Web page creation and editing software
Facebook
Web platform development software
Hypertext markup language HTML
Word processing software
Microsoft Word

Tools Used

Tool
Example
Audio and visual presentation and composing equipment
Light-emitting diode LED projectors
Communications Devices and Accessories
Mobile telephones
Computer Equipment and Accessories
Laptop computers

Top 10 Knowledge Required

Sales and Marketing
99%
Importance

Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

Customer and Personal Service
97%
Importance

Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

English Language
88%
Importance

Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.

Mathematics
79%
Importance

Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

Transportation
74%
Importance

Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

Computers and Electronics
64%
Importance

Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

Administration and Management
59%
Importance

Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

Communications and Media
56%
Importance

Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

Telecommunications
53%
Importance

Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

Psychology
52%
Importance

Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

Top 10 Skills

Active Listening
80%
Importance

Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Speaking
80%
Importance

Talking to others to convey information effectively.

Negotiation
75%
Importance

Bringing others together and trying to reconcile differences.

Persuasion
75%
Importance

Persuading others to change their minds or behavior.

Social Perceptiveness
75%
Importance

Being aware of others' reactions and understanding why they react as they do.

Critical Thinking
70%
Importance

Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.

Reading Comprehension
68%
Importance

Understanding written sentences and paragraphs in work-related documents.

Writing
65%
Importance

Communicating effectively in writing as appropriate for the needs of the audience.

Active Learning
63%
Importance

Understanding the implications of new information for both current and future problem-solving and decision-making.

Complex Problem Solving
63%
Importance

Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

Top 10 Abilities

Oral Expression
80%
Importance

The ability to communicate information and ideas in speaking so others will understand.

Oral Comprehension
78%
Importance

The ability to listen to and understand information and ideas presented through spoken words and sentences.

Speech Clarity
78%
Importance

The ability to speak clearly so others can understand you.

Speech Recognition
75%
Importance

The ability to identify and understand the speech of another person.

Written Comprehension
75%
Importance

The ability to read and understand information and ideas presented in writing.

Written Expression
73%
Importance

The ability to communicate information and ideas in writing so others will understand.

Category Flexibility
63%
Importance

The ability to generate or use different sets of rules for combining or grouping things in different ways.

Deductive Reasoning
63%
Importance

The ability to apply general rules to specific problems to produce answers that make sense.

Fluency of Ideas
63%
Importance

The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

Information Ordering
63%
Importance

The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).

Top 10 Work Activities

Selling or Influencing Others
98%
Importance

Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Getting Information
90%
Importance

Observing, receiving, and otherwise obtaining information from all relevant sources.

Making Decisions and Solving Problems
89%
Importance

Analyzing information and evaluating results to choose the best solution and solve problems.

Updating and Using Relevant Knowledge
88%
Importance

Keeping up-to-date technically and applying new knowledge to your job.

Establishing and Maintaining Interpersonal Relationships
86%
Importance

Developing constructive and cooperative working relationships with others, and maintaining them over time.

Communicating with Supervisors, Peers, or Subordinates
85%
Importance

Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

Identifying Objects, Actions, and Events
84%
Importance

Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Working with Computers
82%
Importance

Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Monitoring Processes, Materials, or Surroundings
81%
Importance

Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.

Operating Vehicles, Mechanized Devices, or Equipment
80%
Importance

Running, maneuvering, navigating, or driving vehicles or mechanized equipment, such as forklifts, passenger vehicles, aircraft, or watercraft.

Detailed Work Activities

  • Answer customer questions about goods or services.
  • Recommend products or services to customers.
  • Estimate costs or terms of sales.
  • Explain technical product or service information to customers.
  • Advise customers on the use of products or services.
  • Prepare sales or other contracts.
  • Distribute promotional literature or samples to customers.
  • Monitor market conditions or trends.
  • Study product information to acquire professional knowledge.
  • Prepare financial documents, reports, or budgets.
  • Maintain records of sales or other business transactions.
  • Demonstrate products to consumers.
  • Contact current or potential customers to promote products or services.
  • Identify potential customers.
  • Negotiate prices or other sales terms.
  • Purchase stocks of merchandise or supplies.
  • Monitor inventories of products or materials.
  • Set up merchandise displays.
  • Stock products or parts.
  • Coordinate sales campaigns.
  • Prepare drawings or diagrams of products or services.
  • Develop proposals for current or prospective customers.
  • Verify customer credit information.
  • Send information, materials or documentation.
  • Order materials, supplies, or equipment.
  • Arrange delivery of goods or services.

Education

Interests

Enterprising
87%
Importance

Work involves managing, negotiating, marketing, or selling, typically in a business setting, or leading or advising people in political and legal situations. Enterprising occupations are often associated with business initiatives, sales, marketing/advertising, finance, management/administration, professional advising, public speaking, politics, or law.

Conventional
70%
Importance

Work involves following procedures and regulations to organize information or data, typically in a business setting. Conventional occupations are often associated with office work, accounting, mathematics/statistics, information technology, finance, or human resources.

Realistic
38%
Importance

Work involves designing, building, or repairing of equipment, materials, or structures, engaging in physical activity, or working outdoors. Realistic occupations are often associated with engineering, mechanics and electronics, construction, woodworking, transportation, machine operation, agriculture, animal services, physical or manual labor, athletics, or protective services.

Social
38%
Importance

Work involves helping, teaching, advising, assisting, or providing service to others. Social occupations are often associated with social, health care, personal service, teaching/education, or religious activities.

Investigative
33%
Importance

Work involves studying and researching non-living objects, living organisms, disease or other forms of impairment, or human behavior. Investigative occupations are often associated with physical, life, medical, or social sciences, and can be found in the fields of humanities, mathematics/statistics, information technology, or health care service.

Artistic
25%
Importance

Work involves creating original visual artwork, performances, written works, food, or music for a variety of media, or applying artistic principles to the design of various objects and materials. Artistic occupations are often associated with visual arts, applied arts and design, performing arts, music, creative writing, media, or culinary art.

Work Values

Relationships
72%
Importance

Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.

Achievement
67%
Importance

Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

Independence
67%
Importance

Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.

Working Conditions
67%
Importance

Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.

Recognition
53%
Importance

Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.

Support
53%
Importance

Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.