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Retail Salespersons

Retail Salespersons

Overview
Job Zone Two: Some Preparation Needed
Experience

Some previous work-related skill, knowledge, or experience is usually needed. For example, a teller would benefit from experience working directly with the public.

Education

These occupations usually require a high school diploma.

Job Training

Employees in these occupations need anywhere from a few months to one year of working with experienced employees. A recognized apprenticeship program may be associated with these occupations.

Examples

These occupations often involve using your knowledge and skills to help others. Examples include orderlies, counter and rental clerks, customer service representatives, security guards, upholsterers, and tellers.

Sell merchandise, such as furniture, motor vehicles, appliances, or apparel to consumers.

Salary Salary

Salary at 10th Percentile: $19K
Salary at 25th Percentile: $22K
Median Salary: $27K
Salary at 75th Percentile: $32K
Salary at 90th Percentile: $44K

Demand
Career Demand by State Career Demand by State Legend
Core Tasks

Greet customers and ascertain what each customer wants or needs.

Recommend, select, and help locate or obtain merchandise based on customer needs and desires.

Compute sales prices, total purchases, and receive and process cash or credit payment.

Maintain records related to sales.

Answer questions regarding the store and its merchandise.

Prepare merchandise for purchase or rental.

Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.

Open and close cash registers, performing tasks such as counting money, separating charge slips, coupons, and vouchers, balancing cash drawers, and making deposits.

Demonstrate use or operation of merchandise.

Describe merchandise and explain use, operation, and care of merchandise to customers.

Prepare sales slips or sales contracts.

Ticket, arrange, and display merchandise to promote sales.

Exchange merchandise for customers and accept returns.

Inventory stock and requisition new stock.

Estimate and quote trade-in allowances.

Bag or package purchases and wrap gifts.

Help customers try on or fit merchandise.

Watch for and recognize security risks and thefts and know how to prevent or handle these situations.

Sell or arrange for delivery, insurance, financing, or service contracts for merchandise.

Estimate quantity and cost of merchandise required, such as paint or floor covering.

Place special orders or call other stores to find desired items.

Clean shelves, counters, and tables.

Rent merchandise to customers.

Estimate cost of repair or alteration of merchandise.

Technology Skills
Technology
Example
Hot Technology
Accounting software
Intuit QuickBooks
Computer aided design CAD software
Autodesk AutoCAD
Customer relationship management CRM software
Salesforce software
Data base user interface and query software
Microsoft Access
Desktop publishing software
Adobe Systems Adobe InDesign
Development environment software
Eclipse IDE
Document management software
Adobe Systems Adobe Acrobat
Electronic mail software
IBM Notes
Enterprise resource planning ERP software
SAP
Graphics or photo imaging software
SmugMug Flickr
Human resources software
Exact Software
Instant messaging software
GroupMe
Internet browser software
Internet browser software
Office suite software
Microsoft Office
Operating system software
Palm OS
Point of sale POS software
The Retail Solution
Presentation software
Microsoft PowerPoint
Project management software
Microsoft SharePoint
Spreadsheet software
Microsoft Excel
Video conferencing software
Google Meet
Video creation and editing software
YouTube
Web page creation and editing software
LinkedIn
Word processing software
Microsoft Word
Tools Used
Tool
Example
Computer Equipment and Accessories
Barcode scanners
Construction and maintenance support equipment
Ladders
Domestic appliances
Clothing irons
Fluid and gas distribution
Gas consoles
Hand tools
Hammers
Office machines and their supplies and accessories
Computerized cash registers
Vending machines
Lottery machines
Top 10 Knowledge Required
Sales and Marketing
91%
Importance

Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

Customer and Personal Service
87%
Importance

Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

English Language
74%
Importance

Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

Administration and Management
61%
Importance

Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

Clerical
61%
Importance

Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.

Mathematics
61%
Importance

Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

Psychology
58%
Importance

Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

Computers and Electronics
55%
Importance

Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

Education and Training
54%
Importance

Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

Communications and Media
49%
Importance

Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

Top 10 Skills
Persuasion
78%
Importance

Persuading others to change their minds or behavior.

Active Listening
75%
Importance

Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Service Orientation
75%
Importance

Actively looking for ways to help people.

Speaking
75%
Importance

Talking to others to convey information effectively.

Negotiation
70%
Importance

Bringing others together and trying to reconcile differences.

Social Perceptiveness
70%
Importance

Being aware of others' reactions and understanding why they react as they do.

Critical Thinking
63%
Importance

Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

Active Learning
60%
Importance

Understanding the implications of new information for both current and future problem-solving and decision-making.

Coordination
60%
Importance

Adjusting actions in relation to others' actions.

Monitoring
60%
Importance

Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.

Top 10 Abilities
Oral Expression
80%
Importance

The ability to communicate information and ideas in speaking so others will understand.

Oral Comprehension
78%
Importance

The ability to listen to and understand information and ideas presented through spoken words and sentences.

Speech Clarity
73%
Importance

The ability to speak clearly so others can understand you.

Speech Recognition
73%
Importance

The ability to identify and understand the speech of another person.

Problem Sensitivity
63%
Importance

The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

Information Ordering
60%
Importance

The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).

Near Vision
60%
Importance

The ability to see details at close range (within a few feet of the observer).

Written Comprehension
60%
Importance

The ability to read and understand information and ideas presented in writing.

Written Expression
60%
Importance

The ability to communicate information and ideas in writing so others will understand.

Category Flexibility
58%
Importance

The ability to generate or use different sets of rules for combining or grouping things in different ways.

Top 10 Work Activities
Performing for or Working Directly with the Public
95%
Importance

Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

Selling or Influencing Others
88%
Importance

Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Getting Information
82%
Importance

Observing, receiving, and otherwise obtaining information from all relevant sources.

Establishing and Maintaining Interpersonal Relationships
81%
Importance

Developing constructive and cooperative working relationships with others, and maintaining them over time.

Making Decisions and Solving Problems
78%
Importance

Analyzing information and evaluating results to choose the best solution and solve problems.

Communicating with Supervisors, Peers, or Subordinates
73%
Importance

Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

Identifying Objects, Actions, and Events
72%
Importance

Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Updating and Using Relevant Knowledge
71%
Importance

Keeping up-to-date technically and applying new knowledge to your job.

Interacting With Computers
70%
Importance

Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Handling and Moving Objects
69%
Importance

Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.

Detailed Work Activities

Gather customer or product information to determine customer needs.

Greet customers, patrons, or visitors.

Recommend products or services to customers.

Calculate costs of goods or services.

Process sales or other transactions.

Set up merchandise displays.

Answer customer questions about goods or services.

Review laws or regulations to maintain professional knowledge.

Demonstrate products to consumers.

Explain technical product or service information to customers.

Advise customers on the use of products or services.

Purchase stocks of merchandise or supplies.

Monitor inventories of products or materials.

Monitor work areas to provide security.

Prepare sales or other contracts.

Clean work areas.

Maintain records of sales or other business transactions.

Reconcile records of sales or other financial transactions.

Estimate costs or terms of sales.

Package materials or products.

Assist customers with product selection.

Sell products or services.

Arrange delivery of goods or services.

Arrange services or reservations for patrons.

Work Context
Telephone

How often do you have telephone conversations in this job?

Contact With Others

How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it?

Face-to-Face Discussions

How often do you have to have face-to-face discussions with individuals or teams in this job?

Indoors, Environmentally Controlled

How often does this job require working indoors in environmentally controlled conditions?

Frequency of Decision Making

How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization?

Deal With External Customers

How important is it to work with external customers or the public in this job?

Electronic Mail

How often do you use electronic mail in this job?

Work With Work Group or Team

How important is it to work with others in a group or team in this job?

Impact of Decisions on Co-workers or Company Results

What results do your decisions usually have on other people or the image or reputation or financial resources of your employer?

Spend Time Standing

How much does this job require standing?

Education
Interests
Enterprising
100%
Importance

Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.

Conventional
58%
Importance

Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.

Social
48%
Importance

Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.

Realistic
39%
Importance

Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.

Artistic
24%
Importance

Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.

Investigative
15%
Importance

Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.

Top 10 Work Styles
Dependability
88%
Importance

Job requires being reliable, responsible, and dependable, and fulfilling obligations.

Attention to Detail
83%
Importance

Job requires being careful about detail and thorough in completing work tasks.

Cooperation
83%
Importance

Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.

Integrity
81%
Importance

Job requires being honest and ethical.

Self Control
80%
Importance

Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.

Adaptability/Flexibility
79%
Importance

Job requires being open to change (positive or negative) and to considerable variety in the workplace.

Social Orientation
79%
Importance

Job requires preferring to work with others rather than alone, and being personally connected with others on the job.

Stress Tolerance
78%
Importance

Job requires accepting criticism and dealing calmly and effectively with high stress situations.

Independence
77%
Importance

Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done.

Initiative
77%
Importance

Job requires a willingness to take on responsibilities and challenges.

Work Values
Relationships
72%
Importance

Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.

Support
58%
Importance

Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.

Achievement
43%
Importance

Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

Independence
43%
Importance

Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.

Recognition
39%
Importance

Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.

Working Conditions
34%
Importance

Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.